W E B I N A R

How to Market a New Dream School

institution convo icon-1

Resources

Presenters

Headshot shows Liz Gross smiling wearing a black shirt and bright blue glasses while smiling at the camera

Dr. Liz Gross
Campus Sonar

Insights from peer-to-peer college admissions conversation, including what students and families value.

Jeff Selingo

Jeff Selingo
Arizona State University

The concept of a new dream school, redefining how we think about prestige, and how fit and outcomes surpass rankings. 

Headshot of Matthew Gann, University of Denver

Matthew Gann
University of Denver

How the University Denver aligns their brand promise and the value graduates receive to activate credible differentiation.